It is most likely becuase that seller is Back-Ordered.
As in the image below, the Buy Box price is at $42.90 even though there are 2 New/FBA sellers priced lower because those lower priced sellers are back ordered.
There is a New-FBA seller priced lower than the current Buy Box Price. Why is that seller not winning the Buy Box? Print
Created by: ALGO Team
Modified on: Thu, 20 Aug, 2020 at 8:09 PM
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